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Mastering Mobile Learning, by Chad Udell
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Discover the strategies, tools, and technologies necessary for developing successful mobile learning programs
In the modern, rapidly-expanding mobile learning environment, only clear guidelines and state-of-the-art technologies will stand up to the challenges that lie ahead. With a smart focus that combines a proven process with all-important strategies and practical applications, Mastering Mobile Learning stands as the most modern, comprehensive resource on the subject. It also features unique technical content previously unavailable among the literature of the mobile learning field. This book will help you turn concept into reality.
This book will show you best practices for obtaining and providing educational, training, and professional development content on devices like smartphones, tablets and other mobile devices. Trainers, educators, designers, instructional technologists, workplace learning professionals, and HR professionals will learn how mobile learning differs from other forms of e-learning, and will be introduced to the challenges and—more importantly—the advantages of mobile learning strategies and technologies for 21st century business environments. The book provides:
- An overview of mobile learning, including evolving definitions and reasons for executives to embrace this approach
- A discussion of the business drivers of mobile learning, advice for creating a mobile learning content strategy, and easy ways to inexpensively launch mobile learning
- Valuable tips on how to use unique affordances of mobile devices to better serve your learners while they are on the go
- Information on the ROI of mobile learning, using mobile devices as research tools, and why training in mobile development is critical
- An overview of the technical aspects of the design and development of mobile learning
Written by experts in this burgeoning field, Mastering Mobile Learning provides a roadmap for creating the most effective learning content, strategies, and applications possible.
- Sales Rank: #1416370 in Books
- Published on: 2014-10-13
- Original language: English
- Number of items: 1
- Dimensions: 9.30" h x 1.05" w x 6.40" l, .0 pounds
- Binding: Hardcover
- 360 pages
From the Inside Flap
Mobile learning has grown from a few experimental sites to a wave of new users in educational and training settings, with a growing body of knowledge on how to use this new learning technology in the most optimal way.
Written by a group of expert contributors who have a rich knowledge base about mobile learning from working with clients in the learning and development industry, Mastering Mobile Learning is an accessible and comprehensive resource that includes a proven process, important strategies, and a range of practical application suggestions for creating mobile learning opportunities. The book also features unique technical content for those interested in accessing the power of mobile learning.
Mastering Mobile Learning explores the concepts and the proven techniques for developing large-scale mobile learning platforms, including best practices for implementing educational, training, and professional development content on smartphones, tablets, and other mobile devices. In addition, the authors outline the challenges and—more importantly—the advantages of implementing mobile learning strategies and technologies in business environments and they make a compelling argument for executives to embrace this approach.
Throughout the book, the authors list a number of vital considerations in designing mobile learning from existing content and preview several formats for developing successful mobile materials from the ground up. The book also includes a discussion of the business drivers of mobile learning and contains advice for creating an effective content strategy.
The authors offer information on easy ways to inexpensively launch mobile learning as well as valuable tips on how to use unique “affordances” of mobile devices to better serve learners who are on the go. Mastering Mobile Learning is filled with a wealth of information on the cost saving advantages of mobile learning, describes how to use mobile devices as research tools, and shows why training in mobile development is critical.
Mastering Mobile Learning provides a roadmap for creating the most effective learning content, strategies, and applications possible.
The Hands-On Guide for Developing Successful Mobile Learning Programs
Designed for trainers, educators, designers, and workplace learning professionals, Mastering Mobile Learning is a comprehensive resource that includes best practices for developing and designing mobile learning strategies, using state-of-the technologies, and harnessing the power of mobile devices to transform learning.
From the Back Cover
PRAISE FOR MASTERING MOBILE LEARNING
“Just getting started with mobile learning and not sure what to do? Start here! From the mile-high overview to tactical tips and ideas you can apply immediately, this handy book will be your go-to reference for figuring out how mobile fits into your organization’s learning mix.”
—Cammy Bean, vice president learning design, Kineo and author, The Accidental Instructional Designer
“Gary and Chad clearly show the planning necessary for a successful delivery of mobile learning, including the design, development, and deployment. Whether you’re a seasoned elearning practitioner or just starting out in mobile learning, this book is must for your bookshelf.”
—Kevin Thorn, award-winning elearning designer and Chief NuggetHead at NuggetHead Studioz
“With the mobile space transforming at a remarkable pace, these contributions from experienced practitioners offer a timely and valuable resource that promotes real mobile learning foundations, strategic considerations, examples, and practices.”
—Sarah Gilbert, meLearning Solutions
“For those who have been using mobile learning already, this extensive collection shows what processes and tools really work. For those who are new to mobile learning it serves as an excellent primer for everything from starting your project and planning resources to producing and managing your mobile learning projects.”
—Tracy Parish, education technology specialist, Regional Health Care Facility
About the Author
CHAD UDELL is the managing director of Float Mobile Learning. Chad is the author of Learning Everywhere: How Mobile Content Strategies Are Transforming Training and works with industry-leading Fortune 500 companies on developing mobile learning strategies that are then implemented by Float.
GARY WOODILL as a senior analyst for Float Mobile Learning, he conducts research and market analyses, as well as assessments and forecasting for emerging technologies. He is the author of The Mobile Learning Edge and the co-author of Training and Collaboration with Virtual Worlds.
Most helpful customer reviews
0 of 1 people found the following review helpful.
Something better outthere.
By Amazon Customer
It is a very simple book suitable for beginners on the journey of mobile learning. For teachers with Mobile Teaching/Learning experiences, this book offers very little advice or ideas.
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